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Data & Analytics

Data & Analytics  CACI

Measure centre performance and ROI on actions using your data
 

Why do it?

  • Landlords are collecting multiple, disparate data. This data has the potential to be transformative and worth more than the sum of its parts.
  • Use existing datasets and technologies to track impact of actions on centre performance, immediately.
  • Understand how the shopper changes through the year and how market trends impact the centre.
  • Measure marketing and leasing consumer ROI – what actions move the dial?
     

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Why CACI?

  • We facilitate workshops to help you understand what data you have and its merits, including footfall, sales, CRM, Wi-Fi logins, ANPR to name but a few.
  • We integrate your existing data with CACI datasets such as Acorn and Retail Footprint to build a view of the centre performance.
  • We identify key data points including time series, behavioural KPIs such as dwell and frequency.
  • We measure key metrics such as footfall by Acorn group by month, sales by Acorn group, how the catchment reacts to marketing and leasing activity, etc.
  • We deliver the insight in the form of an interactive dashboard, which users can log into from multiple sites, updated centrally every month to track change.
  • Our dashboards are appropriate for anyone who wants to understand centre performance; Asset Managers, Centre Managers, Marketing Managers, Leasing and Operations.
 
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What's New

Retail Landscape Report
Reviewing the current state of retail, and what this means for retail centres and landlords
UNLOCK THE POWER OF MOBILE DATA
Mobile data offers unprecedented insight into consumers, centres and catchments