The power of more
Meet our trusted partner network
We believe data and technology have the power to change the world.
With the strength of our partner network, CACI can help you unlock even more value.
Our partner ecosystem
The power of more
We believe data and technology have the power to change the world.
With the strength of our partner network, CACI can help you unlock even more value.
By combining the right mix of trusted partners for your organisation,
We enable you to become:
More efficient
Enhancing operational processes, reducing business latency and accelerating decision-making. We simplify and consolidate technologies and strengthen strategic alignment to help organisations move faster with confidence.
More scalable
Ensuring teams, channels and capabilities can scale without friction. From zero-copy data sharing to architectural alignment with central IT, we help organisations build a future-ready stack.
More secure
Adopting a security first approach to data and technology has always been standard procedure. With the right partners and architecture, we make security seamless, so you can innovate without compromise.
More engaging
Harnessing data and tech to better understand consumers unlocks more personalised communication, smarter targeting and tailored customer journeys that drive higher conversions and revenue.
More insightful
Helping organisations unlock faster, deeper and more accurate consumer insights and build a holistic view of customers by democratising data access across teams.
More agentic
Building systems that enable independent, important decision-making at every level is made possible through our modern, AI-ready stack and unified approach to architecture.
CACI partners with
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Why the right combination of partners matters
Hear from Josh Tipple, Principal Consultant at CACI Ltd, from a recent event with Snowflake, AWS and Contentsquare, as he explains how the right combination of data and technology partners accelerates outcomes for our customers.
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Leveraging the power of your data and technology partners to drive efficiency, conversions and ROI
You’ll learn:
- Why working with the right combination of data and technology partners is essential
- How a collaborative partnership approach helped L&G uplift conversions 15% and DFS increase average order value by 9%
- How to maximise the data and tools you already have and avoid unnecessary tech spend
See how our power of more approach has helped our clients
How L&G transformed customer experience with integrated data and technology partners
Leveraging the power of more through a partner ecosystem to align strategies, data foundations and activation technologies.
How easyJet transformed customer engagement with a trusted partner ecosystem
Transforming CRM, data foundations and engagement capabilities through the power of more: a collaborative, multi-partner ecosystem.
How leveraging a data & technology partner ecosystem helped RAC to reimagine customer experience
Optimising data infrastructure, consolidating customer identity and revamping engagement and customer experiences through the power of more.
Case study
How easyJet transformed customer engagement with a trusted partner ecosystem
Summary
As one of Europe’s leading airlines, easyJet recognised the impact that reducing the cost of disruption, improving retention and increasing revenue through personalisation would have a transformative impact on its operations and customers’ experiences. Achieving this required a unified customer communications platform and the power of more: a trusted data and technology partner ecosystem.
Company size
10,000+
Industry
Transportation and Logistics
Partners
Challenge
easyJet needed to shift from broad, traditional marketing to highly personalised, customer-centric engagement. With intensifying market pressures and rising customer expectations to consider, a more sophisticated approach became critical. The airline’s existing systems were incapable of unifying fragmented customer data, delivering real-time engagement or supporting advanced personalisation. To meet its ambitions, easyJet needed a modern ecosystem of partners capable of transforming their CRM, data foundations and engagement capabilities.
Solution
easyJet partnered with CACI to lead a full CRM transformation, supported by an integrated partner landscape that included mParticle and Braze.
CACI was the lead transformation partner, working in close collaboration with easyJet stakeholders to define and implement a Customer Data Platform (CDP). This included establishing robust data governance and automation frameworks for compliant, scalable use of customer data and enabling easyJet’s internal teams to manage, optimise and scale their new ecosystem.
With mParticle, easyJet consolidated and unified data from various sources into a single customer view, such as online bookings, mobile apps, loyalty interactions and social media. This 360-degree view of each customer enhanced segmentation, improved behavioural understanding and preferences through lifetime value prediction and targeting and ensured adherence to data governance.
Building on this, CACI designed segmentation and behavioural data models to enable personalised journeys. To bolster engagement, CACI also introduced a Customer Engagement Platform (CEP) powered by Braze. This allowed easyJet to deliver real-time, automated and personalised multichannel communications across email, SMS and the easyJet app. The solution was powered by automation, enabling the airline to scale its marketing efforts and lifecycle journeys without sacrificing personalisation.
Results
The transformation revitalised easyJet’s marketing and customer engagement. With the CDP and CEP fully embedded, easyJet could deliver highly targeted, timely campaigns that strengthened loyalty and retention. Metrics like engagement rates, conversion rates and customer lifetime value saw substantial growth. The ability to provide personalised offers, real-time travel updates and tailored loyalty rewards deepened customer relationships, positioning the airline to thrive in a competitive market.
CACI ensured a seamless transition to the new platforms, underpinned by robust data governance and integration to drive long-term growth. In recognition of this work, CACI was awarded the Transformation Partner of the Year award for its work with Braze and easyJet in September 2024.
The success continued into 2025, with CACI earning two major honours and three projects shortlisted at the 2025 Engage Awards, the leading celebration of innovation and excellence in customer, employee, sales and marketing engagement. CACI’s work with easyJet’s communication ecosystem transformation received a Highly Commended in the Best Customer Centric Strategy Award, a testament to our commitment to solving complex organisational challenges and creating meaningful human experiences across both private and public sectors through strategy, data, inclusive design and technology expertise.
CACI also won bronze at the BIMA Awards in the Travel & Leisure category for our collaborative transformation of easyJet’s customer communications strategy. Presented by the British Interactive Media Association (BIMA), the award recognised the delivery of a bold, scalable and customer-centric communications ecosystem. This work helped easyJet advance its ambition of becoming “Europe’s most loved airline” by redefining how it interacts with travellers across all marketing and service touchpoints, especially during instances of travel disruption.
Case study
How leveraging a data & technology partner ecosystem helped RAC to reimagine customer experience
Summary
The RAC offers support to over 12.7 million personal and business members across the UK, whatever their driving needs. Best known for breakdown assistance, they also provide motor insurance and a range of other services, including buying a new or used car, vehicle inspections and checks, legal services and traffic and travel information.
Company size
1,001 – 5,000
Industry
Transportation and Logistics
Partners
Challenge
RAC outgrew its legacy on-premise SQL campaign system, which was managed by a third-party agency. Data refreshes were slow, taking anywhere from 48 hours to 10 days when failures occurred, which severely impacted campaign agility. Marketing teams could not directly access their own data, refresh it in real time or run efficient, automated campaigns.
Fragmented systems prevented a unified customer view, limited personalisation and created operational bottlenecks. To overcome these challenges, RAC needed a modern, flexible partner ecosystem that could help build scalable data infrastructure, consolidate customer identity, power real-time engagement and improve customer experience at critical service moments.
Solution
As the lead transformation partner, CACI worked with RAC leadership to define a unified marketing and data transformation vision through a data & CRM strategy. Through the power of more, this vision came to fruition via a partner ecosystem that worked together to deliver outcomes unattainable with a singular solution:
- CACI as the lead transformation partner
- Snowflake as the Customer Data Environment (SCV platform)
- Microsoft Azure for data hosting and processing
- AWS for ResolvID hosting
- Adobe Experience Cloud for automated campaigns and marketing journeys.
CACI integrated identity resolution via ResolvID, real-time behavioural signals via Adobe Triggers for instant activation and implemented Adobe Experience Cloud while transforming governance and enablement through secure, compliant, GDPR aligned data models across B2C and B2B. An Email Studio was also deployed to promote in-house creative autonomy, complete with Email Studio templates.
To accelerate activation, CACI also built 42 campaign-ready data tables and two business line structures, migrating all campaigns from the legacy tool to Adobe Campaign and automating where possible. RAC teams were trained on governance, optimisation and scaling the new ecosystem.
A full Customer Data Environment (SCV platform) was built by CACI on Snowflake, giving RAC real ownership and direct data access. This environment hosted the unified customer database and used a pay-by-consumption architecture for cost efficiency, with scalable data processing to power real-time data storage and access, queries and automation workflows.
Through Microsoft Azure, RAC enhanced their data hosting and processing capabilities through Azure Functions for automated refresh and event triggers, along with DBT models for data transformation and dependencies. This managed pipeline orchestration for near-real-time updates.
AWS hosted ResolvID, CACI’s identity resolution engine, offering real-time identity stitching upon ingestion of event files and identity resolution across multiple data sources. This ensured a single customer profile across channels and datasets.
Adobe Experience Cloud delivered Adobe Campaign (CEP), Adobe Target and Adobe Analytics, all of which enabled automated campaigns and marketing journeys, augmented on-site personalisation and performance modelling and insight.
Throughout the transformation, RAC provided business requirements and aligned marketing operations to the new ecosystem, adopting new workflows, governance practices and personalised journeys that empowered their team.
Results
With the support of the wider data and technology partner ecosystem, the RAC was able to gain real-time data access that would enable quicker responses to customers’ needs as well as create more efficient campaigns. Identity resolution and data consolidation delivered a single, accurate customer profile, while improved data access and democratisation empowered teams. This cumulatively led to real-time, personalised engagement that strengthened the overall experience at each touchpoint.
Case study
How L&G transformed customer experience with integrated data and technology partners
Summary
Legal & General is the UK’s largest provider of individual life assurance products and a top 20 global asset manager. Founded nearly two centuries ago, the company is committed to improving customers’ lives, building a better society and creating long-term value for shareholders through inclusive capitalism. As one of Europe’s largest insurance providers and a major global investor with over £1.3 trillion in assets under management, Legal & General has long-standing expertise in safeguarding people’s financial futures.
Company size
10,000+
Industry
Financial Services
Partners
Challenge
Legal & General set out to evolve into a data-led, technology-enabled, customer experience–focused digital business, but several barriers stood in the way:
- Disparate legacy systems
- Fragmented data estate
- Limited ability to segment and activate first-party data.
It was clear that a single vendor could not deliver the transformation required. L&G needed the power of more: a collaborative, multi-partner ecosystem that could align strategies, data foundations and activation technologies.
Summary
CACI orchestrated and integrated a broader partner ecosystem, with each bringing unique strengths:
- Tealium: Customer Data Platform (CDP) enabling real-time customer data collection, unification of customer profiles and segmentation and activation across email, web and call centre.
- Snowflake: Single Customer View (SCV) and analytical environment for first-party data modelling and segmentation, centralised data modelling and an analyst-friendly environment for insight generation.
- Braze: Customer Engagement Platform (CEP) implemented at record speed to enable L&G to deliver scalable, real-time personalisation, smarter segmentation, and multichannel orchestration.
CACI led strategic development, use case definition, architecture design, integration and operational onboarding and leveraged enriched data from Snowflake and CACI’s Ocean data. This ensured L&G’s data operations team could independently scale and manage the solution longer-term.
In collaboration with L&G and all technology partners, CACI refined high-level aspirations into actionable segmentation, activation and CX use cases and high-precision targeting, with a key focus on improving communication and real-time messaging with retail protection customers. These use cases were designed to guide what a technical solution might look like and the functionality it would need to deliver on.
CACI facilitated cross-functional collaboration across L&G stakeholders to define five priority use cases, covering the entire prospect–to–customer journey. From there, CACI designed the future-state architecture— mainly comprising a CDP (Tealium), a SCV (Snowflake) and a CEP (Braze) — showing how each partner’s capabilities fit together:
- Snowflake as the SCV and analytical foundation.
- Tealium as the CDP for audience building and omnichannel activation.
- Braze activates personalised, real-time journeys and campaigns at scale.
Snowflake took data from all the protection lead sources of data (website, call centre, etc.) and created an area for L&G’s analysts to interrogate and analyse prospect and customer data. CACI delivered the full technical integration between Snowflake and Tealium, which allowed L&G to deliver life stage and product targeted comms across email, website and call centre.
Results
L&G is now equipped with a modern, scalable data and technology ecosystem designed for continuous evolution and increased insight generation from every campaign. Through an approach grounded in access, analysis and activation, L&G’s new CDP and SCV, combined with CACI’s Ocean consumer data, gives a clearer picture of preferences, behaviours and motivations. The team can now prioritise marketing spending and campaigns to make the biggest business impact, and customers and prospects now receive marketing communications that feel relevant to their life stage and priorities.
Through the power of more, L&G has unlocked a new level of customer experience and growth.