About Hightouch

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Hightouch is a leading Composable Customer Data Platform (CDP) and Agentic Marketing Platform, empowering companies to activate their data warehouse to power personalised marketing and business operations. Trusted by leading brands like Domino’s, Autotrader, Cars.com, Grammarly / Superhuman and PetSmart, Hightouch enables teams to deliver personalised customer experiences, optimise performance marketing and move faster by leveraging data and AI across their organisation.

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Key capabilities

Composable Customer Data Platform (CDP)Agentic marketing platformEvent collectionAdaptive identity resolutionAnalyticsReal-time personalisation

How CACI & Hightouch work together

By combining Hightouch’s Composable Customer Data Platform (CDP) and Agentic Marketing Platform with CACI’s award-winning expertise in data strategy, marketing technology and activation, we enable teams to access and activate any data directly from their existing data infrastructure into the tools marketers use every day— without the constraints of traditional platforms.

Together, we support a wide range of client needs, including:

Implementing and configuring Hightouch effectively

Integrating customer data from multiple sources and systems

Building unified customer profiles and identity resolution

Activating data into CRM, customer engagement, advertising and analytics platforms

Leveraging Hightouch’s AI Decisioning for 1:1 personalisation at scale

Optimising data activation strategies to drive smarter campaigns and clearer insights.

We ensure your technology, data and customer journeys work seamlessly together — empowering teams to deliver more relevant, timely and impactful experiences.