Reimagine data and AI Business intelligence Data strategy and insights

Solutions

Data strategy and insights 

Unlock the power of AI, analytics and data science to drive strategic value.

Enhance your business strategy with data-driven decision-making. Our data consulting services align business, customer, analytics and action, giving you the knowledge and tools to drive impact and growth. 

Data strategy and insights - Person organising colourful sticky notes on a glass wall.

Struggling to identify opportunities? 

You need to build a strategy around commercial and customer opportunities – but first, you have to identify them. 

Want to connect the dots? 

You need to think about the broader brand vision and the role that AI, analytics and data science will play. 

Not sure how to demonstrate value? 

You need to articulate what value means to your business and demonstrate impact.

Did you know?

39%

of organisations report having a strong data culture, indicating inconsistent support and education for data initiatives. 

Source: Deloitte Insights
 

74%

Of companies struggle to achieve and scale AI value. 

Source: Boston Consulting Group

The benefits of data strategy and insight 

For smart, informed decision-making

Maximise investment 

Realise value of data science and business intelligence and how to implement them effectively.  

Data-driven decision-making 

Enhance decision-making with actionable insights from advanced data analytics, leading to improved business outcomes. 

Demonstrate value 

Easily demonstrate the impact of customer strategy and how it’s enabled.

Actionable insights 

Convert complex data science and AI outputs into pragmatic solutions that are easily understood and applied.  

Simplify complex data 

 Transform complicated datasets into clear, actionable insights – our expertise makes the complex simple. 

Strategic integration 

Make sure that data science insights are not just theoretical but practically applied within the business framework.  

Testimonial

For now, we are using the modelling for email campaigns – it’s easy and cost-effective to build them and track the results from different executions and tactics. We will roll the approach out to define activity in media channels, paid digital advertising, print communications and on-demand regional advertising, with integrated campaigns across all channels.

Mike Aspinall

Data Activation Manager, DFS  

Experts in data strategy and insights

Leading companies choose us for a reason 

Focus on impact 

We start with the business problem and what value is first. We use proven methodologies that drive and demonstrate impact.

Hands-on expertise 

Our technical expertise in BI and CRM tools is vast – including Power BI, Tableau, Looker, Braze, Optimove, Adobe Campaign and Bloomreach. 

Customer strategy and CRM SME’s 

We know how commercial impact is driven through customer centricity, that allows us to identify the relevant techniques, tools and frameworks to achieve this. 

Awards & accreditations

Speak to one of our data strategy and insight experts

We’re tried and trusted in this industry and have been involved in data strategy for 10 years. At CACI, we want to support you in transforming your business.

If you want to book a consultation, we’re ready to help you cut the complexity out of data planning. 

FAQs

We have an industry-agnostic approach, but have a proven track record in FMCG, travel, gaming, insurance, automotive and fast food.  

We are trained and have qualifications and experience from Power BI, Tableau, Looker, Braze, Optimove, Adobe Campaign and Bloomreach. We are part of the wider CACI network, able to pull in expertise across cloud engineering, MarTech, data science, AI and research.