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Latest from the blog

Success Story: Smarter, faster marketing for Iglu using Adobe
Friday 7 December 2018
Independent online travel agent Iglu needed to replace a marketing technology platform that was inflexible, slow and poorly supported. The answer? Adobe Campaign and Adobe Target.
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BYSimon Gray
How to get the best results from data visualisation
Friday 7 December 2018
Our experts, Jenny and Laura, share the process they follow for engaging, insightful and actionable data visualisation.
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BYJenny Collins and Laura Walker
Friday 7 December 2018
Our team are constantly searching for relevant news stories, so we thought we’d share some of the best ones we have been talking about recently with you.
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Thursday 6 December 2018
CACI’s new, national survey has revealed what influences where households look when moving home. And it has some significant implications for developers.
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Better together! Why is LARIA right for you?
Thursday 6 December 2018
We're seeing more and more public sector organisations working more collaboratively and we’re increasingly being asked how demographic data and segmentation can be adopted to support research.
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12 ways to optimise your marketing opt-in process
Wednesday 5 December 2018
Opted-in customers can have a far greater lifetime value than those who have failed to give consent. David Sealey explains his 12 tips for optimising marketing opt-ins.
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BYDavid Sealey
Winners in Retail 2018
Tuesday 4 December 2018
Stories of retail success have been few and far between this year. However, hidden amongst all the doom and gloom, there are examples of brands which have prospered in what has been a very challenging year for UK retail.
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Tuesday 4 December 2018
Bricks are big business in Ireland, in retail terms. Our consumer data shows that shopping in physical stores in Ireland is more popular than in the UK.
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Call Centre Demand BT
Monday 3 December 2018
For an organisation as large and complex as BT, running an efficient and cost-effective call centre is critical. To support this, the company’s data scientists use forecast modelling to predict the future, boost customer satisfaction, and save money.
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BYJohn Tansley
Thursday 29 November 2018
Analysis of the retail development pipeline shows some interesting trends, reflective of the wider UK retail market, with Brexit and uncertainty over the future of certain retailers limiting investment in some sectors, while the strong performing outlet centre sector is set to grow significantly.
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