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Mondelēz International to Boost Sales Force Efficiency and Effectiveness with New Integrated Solution from CACI and StayinFront

Birmingham, Devember 9th 2015: Mondelēz International, Inc. (NASDAQ: MDLZ) are one of the world’s largest snack companies. Today CACI and StayinFront announce that Mondelēz has integrated CACI’s Field Force optimisation software with StayinFront TouchCG® mobile retail execution solution to drive sales efficiency in the UK and Ireland. The new system will allow Mondelēz sales reps to view their optimised journey plans together with complete sales information on their handheld devices. 

CACI’s InSite FieldForce and CallSmart applications incorporate headcount analysis, territory optimisation and call scheduling. This helps Mondelēz sales reps reduce driving time, fuel costs and CO2 emissions. It also increases their time spent customer facing, allowing them to visit as many outlets as possible in the shortest possible amount of time.
 
To increase productivity in the field, StayinFront TouchCG® provides Mondelēz reps with streamlined workflows and access to detailed information on store conditions, sales volumes and promotional compliance. Mobile selling tool, StayinFront PitchBook™, lets reps easily customise presentations to store buyers using store-level POS, shelf conditions, competitive market data and  multimedia, allowing them to sell more effectively in-store. A Mondelēz spokesperson said: Integrating CACI and StayinFront’s applications will give our sales reps more essential information on-the-go than ever before. Using powerful, cutting-edge data systems to improve our sales is an important strategy for Mondelēz, and we recognised that CACI and StayinFront will give us just this.
 
David Jones, director of Field Force Planning at CACI, said “Mondelēz UK and Ireland has been a client of CACI’s for over 20 years, so our solution was proven and already embedded within their business. The combination of CACI and StayinFront software now provides Mondelēz with a seamless solution which ensures that the reps are calling on the right store, at the right time, and are effective in that store.” “Mondelēz is one of many global companies  currently using StayinFront EdgeCG® mobile software to do more, know more and sell more in every market.” said Wayne Gallaway, Managing Director,
EMEA at StayinFront. “The integration with CACI’s scheduling tool will provide Mondelēz reps with the best possible technology tools to increase sales across the UK and Ireland.”
 
CACI is currently providing consultancy solutions and software in over 22 countries, with Mondelēz using CACI’s services in 10 of these markets at the present time. StayinFront will deploy in over 30 additional countries for Mondelēz in 2015.
 
About Mondelēz
Mondelēz International, Inc. (NASDAQ: MDLZ) is a global snacking powerhouse. Creating delicious moments of joy in 165 countries, Mondelēz International is a world leader in biscuits, chocolate, gum, candy, coffee and powdered beverages, with billion-dollar brands such as Oreo, LU and Nabisco biscuits; Cadbury, Cadbury Dairy Milk and Milka chocolate; Trident gum; Jacobs coffee and Tang powdered beverages. Mondelēz International is a proud member of the Standard and Poor’s 500, NASDAQ 100 and Dow Jones Sustainability Index. Visit www.mondelezinternational.com
 
About CACI
CACI are experts in field force optimisation providing software solutions and consultancy services to deliver significant efficiency benefits to field forces - whatever their size, structure or location. CACI has been helping global consumer product companies get the most from their investment in the salesforce for more than 25 years by ensuring customers have the right number of field sales personnel, located in the right place, calling at the right time. Our headcount analysis, territory optimisation and route planning applications automatically cut driving, reduce fuel costs and CO2 missions and increase the time field sales personnel spend customer facing. Headquartered in London, CACI Ltd is a whollyowned subsidiary of CACI International Inc., a publicly listed company on the NYSE with annual revenue in excess of US $3.8bn and approx 14,000 people worldwide. 
 
About StayinFront
StayinFront, Inc. is a leading global provider of mobile, cloud-based field force effectiveness and customer relationship management solutions for consumer goods and life sciences organisations. Companies of all sizes in over 50 countries use StayinFront software to streamline sales operations and reduce the complexity, time and expense associated with field efforts. StayinFront products provide companies with timely, accurate field data and insight, enabling field reps and management to do more, know more and sell more. Headquartered in Fairfield, NJ, USA, StayinFront has additional offices in Chicago, the United Kingdom, Turkey, Ireland, India, Australia, Singapore and New Zealand.

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For more information on CACI
Call: +44 (0)121 788 5900 
Email: ffp@caci.co.uk
 
For more information on Stayinfront
Call: +44 (0)1494 430 130 
Email: sales@stayinfront.com
Visit: stayinfront.com