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Join the team at CACI

This is an exciting opportunity to join CACI as Head of Martech - Marketing Technology.

CACI’s corporate Marketing have launched a new opportunity for a Head of Martech to join the business to consult, strategise and execute on the continuous improvement of the CACI’s Martech stack and analytics.

Head of Martech – Marketing Technology | Corporate

Date posted:
3 November
Salary:
Competitive
Location:
London
Job type:
Full time

About the job

The Role

CACI’s corporate Marketing have launched a new opportunity for a Head of Martech to join the business to consult, strategise and execute on the continuous improvement of the CACI’s Martech stack and analytics.

This role is a fantastic opportunity for someone to come in and own the Martech strategy here at CACI. Working with Group Marketing Managers across multiple business units you will review each strategic goal and scope for the development and improvement of our marketing automation and CRM applications against these objectives and that of the corporate team.

Your challenge will be to create unified processes, governance and structure to the management of an integrated stack. You will need to research and bring innovative ideas to drive colleague curiosity and engage them with new technological advances in marketing, our corporate strategy and culture.

The ideal candidate will be able to think analytically and apply their knowledge across marketing.

Responsibilities

The successful candidate will be responsible for identifying business opportunities and architecting the appropriate solution to meet business objectives/ priorities. They will own the relationship with Martech vendors, development and support agencies. This is an opportunity for someone who is keen to help break down the traditional silos that exist around our disparate customer engagement platforms and technologies and bring forward a unified customer-centric approach for our business.

You Should Know

  • How to successfully manage Marketing Platform solutions across the Martech stack (Marketing Automation/CRM)
  • How to bring the best of marketing operations to multi-functional teams in sales and the wider marketing team
  • How to work across a variety of platforms whilst solving challenging problems to drive business impact.

As the Head of Martech you will:

  • Drive digital assessments. This includes “as is”/”to be” design sessions and documentation to enable solution strategy, development and implementation
  • Create and manage technical specifications for each platform detailing dependencies across platforms
  • Understand and shape the business architecture associated with cross-channel strategy and solutions
  • Collaborate with Martech agencies to define solutions and technical architecture
  • Conduct discovery, design and implementation on marketing solutions – with a focus on driving B2B engagement
  • Have a deep understanding of ABM and work to support and mentor the Marketing team with the strategy and delivery of programmes
  • Advise on marketing platform integration with CRM and assist in the integration of additional platforms into the Martech stack. Work collaboratively with the Netsuite CRM and Salesforce teams
  • Implement marketing automation workflows and processes, with industry best practices and recommendations
  • Drive user adoption and support organisation-wide change management
  • Map out how all CRM and digital technology components work together to support improved digital targeting and or measurement capabilities.
  • Provide best-in-class insights from a range of industry experience to help guide CACI on how to evolve and develop our Martech stack
  • Have a clear understanding of B2B data compliance, GDPR and best practices for data governance, storage, processing…etc. and build and develop processes accordingly
  • Work collaboratively with Operation Managers on the new CMS and Marketo integration
  • Work with the Director of Marketing to build reports and showcase insight from across the tech stack.

We are looking for experience in the following skills:

Marketo experience in a B2B upper mid-market to enterprise organisation with demonstrable success in delivering large, integrated marketing enablement solutions, which may include: automation, content management, digital marketing and/or marketing analytics services.

Experience with defining high level enterprise digital architectures to support strategy recommendations.

The Ideal Candidate

Excellent inter-personal skills are a must to build successful working relationships with key internal stakeholders and clients. As well as being able to demonstrate strong influencing skills, inspiring leadership, whilst having a proven track record of working within complex stakeholder networks.

We don’t settle for people that can just do the job, we look for people that are constantly trying to push the boundaries and improve what we do. This is what makes CACI a great team to be a part of.

If you are an innovative thinker and like to challenge the norm, coming up with new ways of doing things, then you will be surrounded by likeminded people at CACI.

Bachelor’s degree or equivalent work experience.

Set yourself apart with:

• Ability to compare and recommend marketing platforms and associated applications

• Ability to manage end to end delivery projects and bring a history of Marketo experience

• Proven history of delivering Marketo projects and working across all phases of a transformation programme (discovery, implementation, DevOps)

• Marketo Certified Expert credential is essential

• Previous Netsuite CRM and/or Salesforce CRM experience is highly desirable.

What’s in it for you:

As a digital professional you will receive training covering business acumen, technical and professional skills development. You’ll also have opportunities to hone your functional skills and expertise in an area of specialisation. We offer a variety of formal and informal training to help you acquire and build specialised skills faster. Learning takes place both on the job and through formal training conducted online, in the classroom, or in collaboration with others.

Benefits

We have a range of benefits on offer to support our employees not only through their day to day well-being but also to foster their future career growth. We have a comprehensive list of schemes ranging from pension plans to health and wellness policies, in addition you can opt into a selection of flexible benefits to meet your personal needs.

Apply now

Interested? Then please apply by emailing us with your CV and a covering letter

We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation or age.

The role will also be based out of CACI’s head office in Kensington, London, fitted with all the necessary precautions for social distancing in the workplace. However, as we continue to work under the government’s current COVID-19 guidance, it is expected that much of this role will be done remotely for the near future.

Must have right to work in the UK.

Apply