Customer Engagement & Campaigning :
020 7605 6081

Digital Campaign Executive

About the Role

CACI is looking for a Campaign Executive to join our Customer Engagement team. This role will work on digital marketing campaigns across a range of digital channels, but the primary focus will initially be on email and SMS campaigns. The successful candidate will be required to build an in-depth knowledge of our campaign management tools and the specific implementation for several clients. They will report in to the CRM Operations Manager and work closely with our production, data and project management teams in the set-up, testing and deployment of campaigns.

Candidates will need experience of campaign development, quality assurance, data management, deployment and reporting. They will work as part of a fast-paced, client-responsive team. There will be a strong support structure and specific training on platforms and CACI’s QA standards, but we are looking for someone who can hit the ground running to support multiple accounts and campaigns from day one. Several campaign management platforms are used within the team but this role will primarily focus on the use of Adobe Campaign.

The candidate will gain experience working across a range of leading international brands within the Sports, Media, Financial Services, Charity and Utility sectors. We anticipate that the successful candidate will be able to quickly grow and expand their role as the team develops and we continue to win new work.

Key Requirements

• Campaign build
• Data selection and manipulation of target audiences
• Campaign set up processes in the tool
• Use of tool’s features to set up and deploy scheduled, automated and triggered campaigns
• Campaign set up quality assurance
• Timely deployment of campaigns
• Creation and update of reporting dashboards
• Quality Assurance and proofing of campaign content and creative
• Maintaining QA process documentation and logging QA deployment checklists for each deployment
• Email updates using CACI’s Email Studio
• Providing helpdesk user support to clients

About You

• Experience of setting up and deploying campaigns from one or more of the following ESPs Adobe Campaign (Neolane), Salesforce Marketing Cloud (ExactTarget), IBM Marketing Cloud (Silverpop), Adestra
• Great attention to detail and logical thinker
• Good communication skills and willingness to learn
• Good time management skills and proven ability to meet tight deadlines
• Ability to interact directly with clients and build strong relationships across the board
• Confident with Microsoft Excel and reporting dashboards

Nice to have
• Previous experience with one or more of the following campaign management tools: Unica Campaign, SAS MA
• Exposure to PeopleStage, Faststats, Adobe Social, Adobe CQ, Adobe Test and Target, Litmus
• Knowledge of Javascript, HTML and CSS
• Able to use design tools and software
• Quality assurance experience
• Understanding of email, social, mobile and display best practice
• Particular interest in Digital Marketing

About the Business Division

The Customer Engagement & Campaigning team sit within the Integrated Marketing Group of CACI. The group leads the way in customer management (both digital and offline) by helping clients acquire, develop and retain customers through effective customer strategy planning, optimising marketing campaigns and customer insight. Our work is underpinned by high quality consumer and market data and leading technology. Our core business activities are detailed below:

• Strategy and consulting
• Marketing systems design, build and integration
• Provision of hosted customer management services
• Analytics and insight
• Consumer data
• Multi-channel campaign execution


To apply for this position please email your CV to

About CACI

Headquartered in London, CACI Ltd is a wholly owned subsidiary of CACI Inc., a company listed on the New York Stock Exchange. In the UK, CACI’s turnover is in excess of £70m, with over 800 employees. CACI leads in the business transformation space, providing services to both the private and public sector.  We have an excellent reputation in the markets we operate in. We support our clients with first class service, unrivalled domain expertise, innovative propositions and leading edge technological solutions.

CACI operates in all major sectors including financial services, Telcos, Utilities, Publishing and Media, Retail, Leisure and Automotive. Our clients include: AEG Europe, Channel 4, Chelsea Football Club, EDF Energy, Lloyds Banking Group and Telegraph Media Group.



Please note that CACI does not accept unsolicited CVs from recruiters or employment agencies. CACI only works with carefully selected recruiters and agencies who have signed CACI’s standard recruitment agreement. If a recruiter or agency submits a CV or candidate to CACI, absent a signed agreement, CACI will not pay (or consider payment of) any referral or recruiter fee or any other type of compensation. CACI and its hiring managers reserve the right to use, pursue and/or hire any such CV(s) and candidate(s) at any time, without any financial or other obligation to the recruiter or agency.