We can provide targeted data for online and offline campaigns, together with the advanced analytics that drive value from data.
Our OCEAN database contains hundreds of targeting variables measuring the online and offline behaviour of 50 million UK consumers. Using a combination of CACI data, customer data and data from social media sites, we help you better understand your customers and provide insight to improve their engagement with your brand.
Related Case Study
FT.com relied on us to make their industry-leading subscription and pricing model a reality. By undertaking complex analysis and segmenting website usage, our information allowed the FT to redesign the website, increase subscription by 50% and generate revenues of £20m per annum.