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HealthACORN

HealthACORN offers a unique insight into the diet, exercise and illness attributes of the people in your local area.

It is the first consumer classification to focus on the specifics of health.

Understanding the health of your local population.

The HealthACORN classification has been developed by CACI and TNS, leaders in their respective fields of consumer analysis and market research. HealthACORN employs our expertise in the development of market leading consumer segmentation.

HealthACORN provides the opportunity to target health improvement resources in any local area. Looking at existing illness alone is unlikely to focus resource on those areas that will present major health issues over the next 20 years.

Similarly, the wide range of health needs across a political ward requires a pinpoint approach to health promotion rather than ward-based activity on a single solution for those organisations looking to make a measure of deprivation. HealthACORN is the ideal solution for those organisations looking to make a real impact on the long-term health of their local communities at a local level.

Overall CACI has been used to help Medway understand the needs of local residents, providing strategic direction to the planning of local services, aiding with the active promotion of services, refining existing services and developing new ones.

Medway Council

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User guide

Understanding the health of your local population

View the HealthACORN user guide

Brochure

Citizen Insights into Action

 

Read about Citizen Insights

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